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Propriété intellectuelle et concurrence-Droit des marques

Abstract : In this article, the author comments the decision of the Court of Cassation (31 January 2018) on the assessment of distinctiveness and repute in trademark law. This judgment reverses the judgment of the Court of Appeal of Lyon (13 May 2015) which considered the "Fiproline" trademark to be descriptive of the active ingredient "Fipronil". By this judgment, the Criminal Division of the Court of Cassation recalls that the assessment of the distinctiveness criterion must be assessed with regard to the goods concerned when the trade mark is filed and not when it is used. Moreover, the Court considers that the mark "Fiproline" makes up an imitation of the mark Frontline (plaintiff in this case) likely to cause confusion in the mind of the consumer in particular because of similarity auditory. According to the author, this last position is open to criticism. First, because there is a certain hesitation between the notion of imitation and the notion of damage to reputation. Secondly, because of the kind of packaging used, which can only be examined in the context of an action for liability for parasitism.
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Submitted on : Friday, April 13, 2018 - 10:02:38 AM
Last modification on : Friday, October 23, 2020 - 4:53:11 PM

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Clémentine Lequillerier. Propriété intellectuelle et concurrence-Droit des marques. Journal de Droit de la Santé et de l’Assurance Maladie, 2018. ⟨hal-01765781⟩

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